About Us
Operational AI for the coordination workflow
Routina helps regional couriers, 3PLs, and field service operators keep customer experience consistent through turnover and daily change. We combine assistive AI with an audit-ready workflow to resolve cases faster, protect SLAs, and prove performance with timestamped history.
Meet the Team →
What we build
Orchestration layer
Coordinate schedules, routing support, partner capacity, and follow-through in one workflow. Built to stay stable when reality changes.
Assistive AI agents
Automate repetitive coordination work: intake, scheduling and rescheduling, reminders, dispatch support, and SLA monitoring. Always with clear human control.
Proof and performance layer
Capture what happened, when it happened, and who touched it. Share audit logs and SLA metrics in reviews, renewals, and compliance conversations.
Logistics, led by operators and builders
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Adrian Figueroa
Co-Founder & CEO / Head of Product
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Orban Mendoza
Co-Founder & Chief Relations Officer
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Paola Perez
VP of Operations
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Christopher Owens
Chief Technology Officer
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Siul Suarez
Dispatch Manager
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Ariana Espinosa
Driver Development Manager
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Johann Gracia
Full Stack Software Developer
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Yhoan Gonzalez
Lead Operations Assistant
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Dan Alvarez
Receivables & Payables Assistant
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Ana Alvarez
Support Specialist
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Jose Rodriguez
Operations Assistant
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Raul Quintero
Support Executive
See Routina run on your workflow
In a live demo, we walk through a real day in your operation. You’ll see where cases break, how teams recover, and how Routina keeps coordination moving with a clear audit trail.